The ultimate Football Training Experience designed to bring athletes all the advantages we provide our pros and celebrated digitally to connect with over a million football athletes nationwide.. The Athletes were geared up, and assessed through an official SPARQ rating, trained, and coached by Nike's top Pro's; Including NFL Players and along the way these athletes experienced daily reveals where they were the first to see and experience Nike Football's Product Superiority..
I am the Creative Director and Design Lead for the overall experience of this event.. We completely took over the entire Nike Campus and gave 150 High School Football Players the Training Experience of a lifetime.. Through our partnership in this event with ESPN the event was also recorded and shown on ESPNU as a 1 week series..

Creative Direction, Design Direction: Jason Murphy
Design Agency: Pixel Pool